
Brand Website / WordPress
Haboob هبوب
An Arabic oud and fragrance brand built around atmosphere rather than catalogue — deep burgundy, gold, and custom Arabic display typography carrying the whole page.
- WordPress
- Elementor
- Arabic RTL
Creative Designer & WordPress Developer. For over ten years I have been turning brands, ideas and businesses into clear, modern digital experiences.
A selection of the websites and digital experiences I have designed and built.

Brand Website / WordPress
An Arabic oud and fragrance brand built around atmosphere rather than catalogue — deep burgundy, gold, and custom Arabic display typography carrying the whole page.

Clinic Website / WordPress
A specialist implantology and cosmetic dentistry centre in Dubai. Editorial layout, navy and gold, with every route on the page leading to a booked appointment.

Law Firm / WordPress
A litigation and legal consultancy practice. Deep navy and gold with the lawyer himself anchoring the hero — authority is the product, so the design leads with it.

Corporate Services / WordPress
An international support desk for expatriates and businesses operating in Saudi Arabia. Four languages, a dense service offering, and a hero that still reads in one breath.

Personal Brand / WooCommerce
A personal platform for a mechanical maintenance engineer — authority site, technical blog, newsletter and store in one, held together by a single blue and white system.

Clinic / Booking & WooCommerce
A veterinary clinic in Doha positioned on comfort rather than clinical distance. Warm cream and gold, online booking through Amelia, and a store alongside it.

Industrial B2B / WordPress
A Saudi thermal-insulation manufacturer. A light, product-led B2B site where the quote request is the primary action, not an afterthought.

Contracting / WooCommerce
Structural restoration and finishing works. A restrained light layout with a serif display headline and the track record — projects completed, years in trade — stated up front.

Events & Attractions / WordPress
Family attractions and event trains across Australia. Bright, high-energy, and built so venue operators can find the safety and logistics answers they need quickly.
Six things I do myself. Most projects need two or three of them at once — and having them in one place saves you coordinating between two.
Modern, clear design built around how people actually read and decide.
I set the layout, hierarchy, typography and visual rhythm so the message your business needs actually lands — not a template filled with content afterwards.
The design built properly in WordPress — fast, stable and easy to manage.
I use Elementor and Blocksy with intent, structure the content, keep the settings clean, and leave you an editing experience you can use without breaking the design.
Built to fit, rather than a ready-made solution stretched to fit.
When a project needs behaviour a stock template cannot give it, I build the site around the requirement itself — custom sections, custom logic, custom structure.
Stores designed to sell, and built to be run after handover.
I treat product presentation, category structure, cart and checkout as design problems — because that is exactly where stores lose customers.
Graphic, print, social and marketing design held to one visual line.
Ten years of practice across print, social media and promotional work, applied so your business looks consistent everywhere it appears.
One design idea, held together across every screen size.
I design mobile rather than shrinking it. Spacing, type scale and interaction get reconsidered at each breakpoint so nothing on a phone is an accident.
Most projects lose something in the handover between designer and developer — either the design is compromised to fit the build, or the build is fought to fit the design. I handle both, so that gap never opens.
Ten years of visual practice — the part that decides whether your business looks like it means it.
The part that decides whether the design survives contact with a real website and a real owner.
The intersection
CreativeTechnicalBetter digital experiences
When I understand a project from both the visual and the technical side, the decision gets made once, by one person, with the whole picture in view.
A practical toolset, chosen deliberately. I customise where a project needs it, and stay standard where standard is genuinely better.
WordPress
Design
Approach
Not a straight line from one discipline to another — a widening one. I started in 3D and multimedia, and every stage of it still shows up in the work.
I studied multimedia at Garden City University (UGC) in Sudan, then took specialist diplomas in architectural visualisation at CG Way in Egypt, in small-project management, and in sales.
Eight years across agencies and studios in 3D and 2D — interior, exterior and product visualisation, motion graphics and video, alongside print and promotional work.
I moved my focus to the browser. Freelance web design from 2020, building the practice the work on this site comes from, with 2D design for Orecal along the way.
Both halves in one place — I make the visual decision and the technical one myself, on the same project. Every build carries the whole design career behind it.
Five steps, no mystery. You always know which one we are on.
I learn the business before I design anything for it.
What you actually sell, who you need to convince, and what the site has to do about it. Every design decision after this one gets easier.
I map the site, and we agree it before design starts.
Pages, sections, content order and priorities settled up front — so the design stage is about how it looks, not about what goes on it.
I design every page, phone screen included.
Type, layout, colour and imagery built into one consistent system — and the phone layout designed on purpose rather than shrunk from the desktop one.
I build it in WordPress without losing the design.
Clean implementation, sensible structure, forms and bookings wired up, and an admin you can use without worrying you will break something.
I test it, tighten it, and hand over something finished.
Responsive checks, performance, the small details and your revisions — then handover with the site working, not just delivered.
Written by the clients themselves, after their projects were delivered.
الأستاذ محمد مطوّر ذو خبرة عالية وإنسان رائع صراحةً. كانت تجربتي معه أكثر من رائعة، وبالتأكيد سيتم التواصل معه مجددًا في حال وجود مشاريع مستقبلية. 10/10Translation
Mohammed is a highly experienced developer and, frankly, a wonderful person. My experience with him was more than excellent, and I will certainly be in touch again for future projects. 10/10
بصراحة شخص متمكن جداً و ملتزم جداً بكل تفاصيل المشروع، احترافية في التواصل، جودة عمل عالية جداً وسريع في التعديلات و حد فاهم بجد العميل عايز ايه. أكيد انصح بالتعامل معاه و بشدةTranslation
Honestly, someone very capable and very committed to every detail of the project. Professional in communication, very high quality of work, fast with revisions, and someone who genuinely understands what the client wants. I definitely recommend working with him.
الأستاذ محمد شخص محترف ومتعاون جداً, صدره رحب وأخلاقه عاليه أنصح بالتعامل معه وبشده.Translation
Mohammed is professional and very cooperative, patient and of high character. I strongly recommend working with him.
من افضل المستقلين اللي اشتغلت معاهم انصح بالتعامل معه بقووووة الله يعطيك العافيةTranslation
One of the best freelancers I have worked with. I strongly recommend working with him.
الاستاذ محمد جدا محترم ومحترف. انصح بالتعامل معه كما اني مع اقرب فرصة في اي مشروع اخر ساتعامل معه مرة اخري شكرا جزيلاTranslation
Mohammed is very respectful and professional. I recommend working with him, and at the first opportunity on another project I will work with him again. Many thanks.
ماشاء الله تبارك الله، مشى معي خطوه وبخطوه . وماكان يقصر بشيTranslation
He walked me through it step by step, and never fell short on anything.
Each review is quoted in the client’s own words. The English beneath it is a translation.

AI-generated portrait — close to my likeness
Creative Designer and WordPress Developer with over 10 years of experience across 3D, graphic, visual, print and digital design.
I am a Sudanese designer and I studied multimedia at Garden City University (UGC). I started in 3D — interior, exterior and product visualisation — then widened into motion graphics, print and promotional work before moving my focus to the browser.
Since 2020 that focus has been on building professional WordPress websites, combining modern design, usability, performance and function around what each project actually needs.
I work where creativity meets technology: I read a project from both the visual and the technical side, and turn the idea into a clear, distinctive and effective digital experience.
Philosophy
Good design should look clear.Great design should also work.
Send me the idea, and let’s turn it into a clear, modern and effective digital experience.